Our world is a noisy place. When you are looking for guidance, whether in your personal or professional life, how can you sort through all the hype and get the honest, expert advice you need? I want to challenge you to do your homework and look for 2 key indicators before you let yourself be influenced by an expert. […]
“If you could do me a favor, leave a rating and review for my podcast on iTunes!” A very reasonable request from almost every podcaster out there. Unfortunately, when a host makes this request, there are some who will want to oblige by quickly jumping onto iTunes, giving 5 stars, and leaving a comment like “Love this show! You nailed it!” The kicker is, they have never even listened to an episode!
So, what we, as podcast consumers are left with are falsely inflated stats, disingenuous reviews, and no trusted forum for real podcast ratings. Friends, I think it’s high time for a ratings revolution…and the revolution starts with YOU. […]
Imagine going to the grocery store to buy a box of cereal. Instead of the colorful, descriptive boxes lining the shelves, all you find are plain brown boxes with price tags and a little note saying “The box of cereal is perfect for you!” It would be pretty hard to figure out which box was actually the one you wanted, right?
The same is true when you are pitching yourself as a guest expert without a one sheet. How is a host supposed to say YES without getting a good picture of who you are? A one sheet does just that. Its a one-page document that describes you as the great guest you are! It showcases your expertise in a concise and attractive way to let podcast hosts know who you are and what you have to offer their audience. If you’ve never seen a one sheet, here’s mine: […]
I hear from podcast hosts all the time who are agonizing over a recent episode they recorded, yet haven’t released. The sound isn’t perfect, their guest was unprepared (or just obnoxious!), their voice sounds nasally – reason after reason after reason why they can never release the episode.
Friends, listen when I tell you that you are doing your audience and yourself a disservice when you insist on releasing only the most perfect podcast episodes. You are robbing your audience of the authenticity that podcasting so beautifully lends itself to. When you release an episode that is less than perfect, you are showing your audience that you are a real person with real flaws – just like them. You are giving them the opportunity to connect with you and be more open to your content, because they know your genuine. […]
There are a lot of reasons why people get into podcasting, either as a host or a guest expert. Some people are looking to grow their businesses, some people are trying to establish themselves as an expert in their field, and some people just enjoy the medium! But no matter what your purpose is for podcasting, there is one key strategy that will help you be successful – making CONNECTIONS.
Podcasting has become such a personal medium. It’s incredible platform for networking with amazing people. My team and I had an fantastic time at Podfest recently, and the feeling of the event was more like a summer camp than a conference! Why? Because the network of podcasters engaging with each other was electric…and effective. […]
These words from the old classic musical Singin’ In The Rain, hold some great advice for podcast guests! If you are looking to make an immediate connection with the podcast host and their audience, start your interviews off with a little bit of humor.
Remember, boredom is your enemy. You want to bring stellar content to your interviews, but if you listeners are bored, they’ll never even hear the amazing things you have to say. Poet George Herbert once said “In conversation, humor is worth more than wit and easiness more than knowledge.” Entertainment and content always go hand and hand! […]
I’ve listened to a lot of podcasts – the good, the bad, and the ugly. Every show has its own style, its own format, and what most listeners are there for, its own personality. It doesn’t matter how great your content is, if your show has no personality, your listeners will be BORED. And if your listeners are bored, inevitably, they will STOP LISTENING. […]
You’ve carefully crafted the perfect pitch, and you’re ready to reach out to your perfect guest or podcast. You send your email and you wait…and wait…and wait….and nothing happens. You get absolutely no response. So what do you do? Give up and move on? NO!
Here at Interview Connections, our expert booking agents have perfected the art of the outreach, and I am going to share 2 of our top tips for getting a response when you reach out. […]
Whether you want to be a podcast guest or host an interview podcast and attract and book tons of awesome guests, you need to establish yourself as a ‘public figure.’ In other words, you need to make it easy for people to learn about who YOU are; what is your story? What are your main areas of expertise? What gives you the credibility to talk about your topic or host a show on your topic? […]
I get asked all the time on what to do before you launch your show, how to ensure you get in New and Noteworthy, how many episodes to launch with, what kind of marketing to do before you launch…and there is a lot of information out there..I’ve even seen massive blog posts with extreme details on what to do to ensure a successful launch. Those blog posts are not bad. They have a lot of great information and I send the links to my clients who really want those massively detailed launch plans.
I’m not going to talk about any of that here. What!? Why not!?
The right way to launch your show is to LAUNCH! That’s right. My tip for you, my heart to heart tip is to JUST START! […]
