Podcast Launch Blueprint

In October 2014, I launched my podcast Rhodes to Success and then in 2015, Corey Coates and I launched our show, The Podcast Producers. Since 2013, I’ve helped dozens of podcasters launch their show by bookings great guests for their show. With this experience in mind, here my top tips for launching a podcast.

You have to know what your goal is for the podcast and be crystal clear about it. Where do you want your podcast to go? Is your goal to market your business or do you envision it becoming its own revenue-generating entity with sponsors and advertisers? You have to know what your goal is before you begin investing time and money into your effort or you will never get the results you want. […]

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Can you tell me about the audience size of the podcasts?

Can you tell me about the audience size of the podcasts?

No.

Okay, I guess my blog should be longer than one word.

But when I am asked by clients “Can you tell me about the audience size of the podcasts you book me on” my answer truly is no! I cannot tell you because download stats for podcasts are not public. The only people who truly know the size of a podcast’s audience are the people who can access their media hosting account. […]

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How to Produce a More Compelling Podcast

There is no shortage of marketing advice out there for increasing your podcast’s download numbers or making it to the top of the iTunes charts. What truly makes a great podcast that attracts listeners, however, is a highly produced, high quality show with compelling content. Here are some simple yet high impact tips that will help you #RockthePodcast! […]

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The Ratings Revolution

“If you could do me a favor, leave a rating and review for my podcast on iTunes!” A very reasonable request from almost every podcaster out there. Unfortunately, when a host makes this request, there are some who will want to oblige by quickly jumping onto iTunes, giving 5 stars, and leaving a comment like “Love this show! You nailed it!” The kicker is, they have never even listened to an episode!

So, what we, as podcast consumers are left with are falsely inflated stats, disingenuous reviews, and no trusted forum for real podcast ratings. Friends, I think it’s high time for a ratings revolution…and the revolution starts with YOU. […]

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What is the difference between a podcast and internet radio?

The last stat I heard about podcasting was that 60% of the population doesn’t know what a podcast is. Usually, when I’m asked what a podcast is I say it’s like an internet radio show. Watch this episode to learn some of the differences between a podcast and an internet radio show!

Check out my audio podcast at RTSpodcast.com

Learn more about how you can work with me at InterviewConnections.com! […]

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How to Introduce a Podcast Guest

There is a lot to learn when you launch a podcast. You have to learn all the technical aspects to podcasting but you also have to figure out how to host a great interview and how to actually introduce your guest to the show. Hint: simply reading the guest’s bio word for word is not […]

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Choosing Podcast Interviews – Is This Show Right For Me?

If you are an entrepreneur or a podcaster who wants to get interviewed as a guest on other podcasts, you’ve probably asked the question “Is this show right for me?” Unless you just really love being interviewed and you’re not super concerned about the R.O.I., it’s important to try and limit your efforts in getting booked on podcasts to the shows that are right for you. Watch this video to learn what the standards are that I look for in podcasts when I’m pitching my clients! […]

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The Importance of Being an Authentic Podcaster

I got to interview my business coach… and Dad, Jim Palmer in this episode! We talk about how important it is to be an authentic podcaster and why doing interviews is one of the most important things you can do to connect to potential clients and grow your business.

Jim Palmer […]

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