So you are ready to make the leap into getting interviewed on podcasts. Congratulations! You’ve got your one sheet and headshot ready to go, and you’re off to start pitching yourself to shows. Now…where do you start? I’m going to share with you 3 resources for finding great interviews on podcasts in your niche.
Good Ol’ Google – Simple yet effective, googling the type of podcasts you want to be interviewed on is a great place to start. Try different key terms and see what you come up with. When you find a show that interests you and that you think you’d make a good fit for, make sure you really dig into their website. Does the show conduct interviews? How often? Are they currently publishing episodes? If you can’t find that information on their website, jump onto iTunes and scroll through their episodes. Make sure you are the right fit for the show AND that they are still actively producing their podcast before reaching out!
Radio Guest List – Radio Guest List is a fantastic resource where podcast hosts post requests for guests. I love this resource, because it breaks down exactly what the host is looking for and provides specific details about the show including format, topic, audience demographics, download numbers, etc. You can also sign up for their free email list, so you stay updated on new opportunities as they arise. The site also lists interview for traditional radio shows and television, so you can really take your media exposure to the next level.
Social Media Groups – Facebook has a wealth of groups for podcasters. This is a great place to check out shows, get podcasting tips, and do a little strategic networking. Podcast Community and Podcasters’ Hangout are two great Facebook groups. For my female friends out there, I highly recommend She Podcasts. LinkedIn also has some great groups that post interview opportunities, so make sure you check those out too.
***CAUTION!!!*** If you are going to use social media groups as a source for interviews, make sure you KNOW and FOLLOW the rules of the group. Some do not allow any posts for interview requests or for promoting yourself or your business. Some only allow those types of posts only on specific days. So keep yourself from looking ignorant or rude (neither will help you get interviews), and follow the rules!
The most important thing to keep in mind as you are utilizing these resources, is to focus on making meaningful connections with the host. When you make those connections and establish quality relationships, your requests to be interviewed are far more likely to be accepted!
This may sounds like a lot of work and a lot of time. The harsh reality is…IT IS! If you don’t have the time to do the work yourself, reach out to me and my expert team of Guest Bookers at Interview Connections, and we’ll guarantee you bookings on great shows in your niche.
