Whether you have your own podcast or you are getting interviewed as a guest expert, one of the great benefits you’ll experience is building your email list. In order to have the maximum number of listeners opt-in to your list, you need to have a killer landing page with the following elements:
1. A simple URL. At some point during your interview or podcast, take the opportunity to direct listeners to a clear, simple URL. Remember, most people are listening while in the car, at the gym, etc. so they may not have the opportunity to write down what you are saying. Make it logical, short, and easy to remember. […]
