Why You Need a One Sheet
Imagine going to the grocery store to buy a box of cereal. Instead of the colorful, descriptive boxes lining the shelves, all you find are plain brown boxes with price tags and a little... READ MORE
Showing Your Cracks
I hear from podcast hosts all the time who are agonizing over a recent episode they recorded, yet haven’t released. The sound isn’t perfect, their guest was unprepared (or just... READ MORE
Make the Connection
There are a lot of reasons why people get into podcasting, either as a host or a guest expert. Some people are looking to grow their businesses, some people are trying to establish... READ MORE
Make Them Laugh
These words from the old classic musical Singin’ In The Rain, hold some great advice for podcast guests! If you are looking to make an immediate connection with the podcast host and... READ MORE
Stop Being Boring
I’ve listened to a lot of podcasts – the good, the bad, and the ugly. Every show has its own style, its own format, and what most listeners are there for, its own personality. It... READ MORE
