Opening Up About Mindset & Head Trash with Rick Martinez

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On this episode of Rhodes to Success, I interview Rick Martinez, who is a veteran, registered nurse, writer, and successful entrepreneur. Rick sold his company, MedTrust for seven figures, and during this episode, discusses BizAcademy Online, money mindset, winner’s mindset, masterminds, and the 4 business fundamentals you won’t learn in business school.


Main Questions Asked:

  • Why are people, passion, and profit the keys to greater impact and more reward?
  • What are your thoughts around money mindset?
  • How do you define and develop a winner’s mindset?
  • How can people strengthen the winner’s mindset?
  • What are the 4 business fundamentals you need to know about, and why won’t you learn them in business school?
  • Talk about entrepreneurs and follow through.


Key Lessons Learned:

Money Mindset

  • Work less, make more, live with passion, and make money.
  • We need to have a different internal conversation about money, because it’s okay to make money. It’s not about the money, but rather what you do with it.
  • Being happy for people who have more will put you in an abundance mindset.


Winner’s Mindset

  • Whether you own your business or are an employee, you need to get your mind ready to attack the day.
  • This mindset starts with how you approach the day, starting from waking up to perception.
  • When you know ‘why’ you are going to do what you do, it makes things easier.
  • Rick starts his day with a ‘power hour,’ which includes reading something inspirational, clearing out his inbox, and reading his mantras.
  • Our minds can quickly go to negative places, so it works to have positive mantras actually written down.


Tips for Winner’s Mindset

  • It’s often difficult to keep energy flowing on our own and the power of accountability.
  • Masterminds don’t always have to be for business owners. There are local Meetup groups.
  • If you don’t have a mastermind group, then either seek one out or create one. Be the change you want to see.


Challenging Days

  • Wondering what you are doing, what your purpose is, and if you are on the right path happens to everyone.
  • We all have days where the mindset goes off the deep end and negative mind chatter creeps in.
  • Have an accountability partner you can call when you need a ‘mindset check.’


The 5 People

  • We are the average of the 5 people we surround ourselves with. These don’t have to be people we aspire to be, but can be people we lead.
  • Regardless of whether you are a business owner, you need to have mentors and trusted advisors in your life.
  • Think of your advisors as a board of directors, as not everyone can give advise on every challenge.
  • It’s not just about business; it’s about the balance of life.


The 4 Business Fundamentals

  1. People
  • Understanding vendors and clients.
  1. Strategy
  • What is the long-term 3-5-year plan?
  1. Execution
  • How are you putting what you know about people and your business into action?
  1. Cash Flow
  • Cash is king.
  • Gross revenue is for vanity, and net revenue is for sanity.


Entrepreneurs & Follow Through

  • Fail fast, fail cheap, and ask, “Is what I’m going to do a benefit in the long run, or am I doing this to satisfy my entrepreneur ego?”


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The music in today’s episode was written by The Danger Os and produced by Nick Palmer. Check them out at 


Links to Resources Mentioned

The Hustle Blueprint

Biz Academy Online

Rick Martinez


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How do you do define & develop a winner’s mindset? Find out w/ @purposehack @JessRhodesBiz

What are the 4 business fundamentals & why won’t you learn them in business school? Find out w/ @purposehack @JessRhodesBiz

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