The IC Team Creating Company Culture



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The IC Team Creating Company Culture

Jess and Margy are the co owners of Interview Connections, the first and leading podcast booking agency. This is the podcast where you will learn all about podcast guesting and how to leverage podcast interviews to grow your brand awareness.

On today’s episode of Rock the Podcast, Jess and Margy discuss how they built a great company culture at Interview Connections. Just like finding your ideal client, when creating company culture, you need team members who fit your ideal psychographics. Being in alignment with your values is a huge part of creating a strong company culture! While skills, education, and work experience are very relevant factors to consider, ensuring that the candidate is aligned with your values is incredibly important.

An important question to ask is,  “What unites me and my team members?” At Interview Connections, animal rescue is so important to every team member and that passion unites every employee in a unique way. It can take a lot of time to get clarity on your company culture and who is right fit for you. A great first step is to create core company values, so you can get crystal clear on what kind of culture you want to create!

Being a great leader and building a great team takes a lot of practice and time. It’s crucial to remember that everything is a mirror: if your team is not succeeding, it means you are not succeeding. It’s a tough pill to swallow, but ultimately this will help you build a thriving team and a company culture that attracts the right people for you and your business!

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