Dave Sanderson Created Five-Figure Speaking Opportunities after Podcast Guesting
About the Client
Dave Sanderson is the President of his firm, Dave Sanderson Speaks International based out of Charlotte, NC. On January 15, 2009, Dave was one of the last passengers off the plane that crashed into the Hudson River, best known as The Miracle on the Hudson, considered to be the most successful ditching in aviation History. he has built a career as a motivational speaker, mentor and author. Recently named one of the top 100 Leadership Speakers in Inc.com, Dave averages over 80 speeches a year for major corporations across the world.
In Dave’s presentations, he uses his experiences of being a top sales producer, Director of Security for Tony Robbins and surviving the plane crash known as the Miracle on the Hudson to inspire and teach how through employing the personal leadership skills we all have, you can find what your DISTINCT ADVANTAGE in life is and how you can use that now only to have a successful and fruitful life but more importantly, a fulfilling life focused on serving others first.
Dave has spoken at countless fundraisers that have raised over $14M for the American Red Cross. He continues to donate his speaker services to the organization as an expression of gratitude for the care he received from the first person he saw after he was rescued and transferred to land in New Jersey: A Red Cross volunteer with a blanket.
His book, Moments Matter, details the lessons learned from the Miracle on the Hudson and how one defining moment can create a lifetime of purpose so you can create your own flight plan for your future!
Goals for Podcast Interviews
Dave was interested in podcasts because he felt it was a great medium to share stories. He didn’t feel like he was ready to host his own podcast, so he began researching how to get booked on podcasts. Dave chose to work with Interview Connections because of Jessica’s authenticity and honesty in his consult call!
Dave was interviewed on our very own Rock the Podcast and felt it was a great learning experience. We started booking Dave on podcasts where he could tell his story, and didn’t focus on exclusively pitching Dave to huge shows. After Dave got the hang of podcast guesting, we were able to focus in on his niche and pitch him to larger shows in his industry.
Dave went all in on his podcasting strategy and did regular interviews for 12 months. He then was offered a $5k speaking opportunity. After that, and still regularly doing podcast interviews, he was offered a $10k speaking opportunity. These opportunities created more opportunities, and now Dave is an internationally known speaker!
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