Nagina Abdullah

Nagina had her internal team book her on podcasts before coming to Interview Connections, so her primary goal when signing up with our services was to free herself and her team from the work of booking her. Her second goal was to get right in front of her exact clientele of educated, smart, and focused women, which helped direct our team to find the shows that her ideal clients are listening to. Finally, Nagina’s third goal was to repurpose her interviews across her social media platforms. 

With Nagina’s goals in mind, our booking team got to work on finding shows speaking to her target audience of 6&7 figure entrepreneurs. She worked closely with her Client Coach here at Interview Connections to learn how to foster a strong relationship with the hosts of the shows so that she could provide the most value to their audience, which would then lead to listeners reaching out to her about her offerings. By maintaining contact with the host after her interviews were recorded, the gates of opportunities for collaborations were endless. Nagina has invited several podcasts hosts to be featured in front of her audience, which was another strategy for nurturing her relationship with them, leading to more referrals, leads and clients.