$13k Client After One Podcast Interview
Chris Kenney – High Ticket Sales Coach
Chris is a sought-after business leverage expert who teaches coaches and consultants the Chris Kenney Sales Mastery Formula. This tried and true method goes far beyond traditional sales training! Chris knows the key to building a successful business is to focus on one thing – SALES. He specializes in teaching his clients how to sell in an authentic, non-pushy, genuine way with no gimmicks or schmoozy techniques.
In this case study, you’ll hear how Chris Kenney landed a $13k client from just one podcast interview booked by Interview Connections!
When Chris signed up with us at Interview Connections, he didn’t even have a computer. He built his business to almost 7 figures, just using a cell phone and attending and speaking at live events. With a goal to pivot to an online business, Chris hired Interview Connections to book him on podcasts so he could expand his reach and raise his brand awareness.
The strategy we leveraged with Chris Kenney was to book him on podcasts that target his ideal potential client. He focused on both his relationships with the host of the show, who tend to be ideal clients, as well as the listeners. Chris takes the time to really get to know the host of the show in the ‘green room chat’ so he can invite hosts who need his coaching into a seperate consult call or into his free workshops, and he also invites listeners to join his free Facebook group where he hosts his signature Income Accelerator Challenge.
On one podcast, the host was so impressed with his interview, that she herself followed his CTA and joined his Facebook group. She attended one of his Income Accelerator Challenges, and on her consultation call with Chris, told him that she said that she “was sold by the end of the interview.”
Now, hosts come to Chris and request him to be on their show because of the brand awareness he has created with podcast guesting. He says that his job of selling becomes much easier after podcast guesting has done the heavy lifting in creating incredible brand awareness.
Are you ready to attract more clients by appearing on podcasts as a guest expert?
Visit https://interviewconnections.com/apply and schedule a call with a member of our team now!