- Blog
- Podcast Guesting
Should I Be a Host or a Guest First?
You know that podcasting is a great way to reach your target market and grow your business. But which side of the mic is the right place to start – as a host or as a guest expert? While each business has its own marketing and promotion strategy, my recommendation is generally to start as a Guest Expert, and here’s why:
1. The startup costs for a guest expert are very minimal compared to hosting your own show.
To get booked as a guest, you’ll need to invest (if you have not already) in a headshot, one sheet, outreach to podcasts for interviews, and promotion. To start recording interviews as a guest, all you’ll need for equipment is a microphone. […]
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- Blog
- Podcast Hosting
How to Not Be A Jerk in Podcasting
No matter how much you plan, how much you prepare, how much you communicate, in the world of podcasting (and let’s face it, in the world in general), things will go wrong. You will get stood up for an interview, your microphone will die right as you are starting to record, your computer will crash taking all your precious audio files with it. These things are bound to happen, so what can you do to keep momentum? Be graceful. […]
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- Blog
- Podcast Hosting
The Power of Positivity
There is one key thing all podcasters need to find success. No, it’s not a $2,000 microphone or a huge celebrity guest. It’s certainly not becoming “#1 in New and Noteworthy!” The key to success in podcasting and life in general is positivity.
The brain can only hold one type of thought at a time, a positive thought or a negative thought. More and more I am seeing people choose the negative. Why is it that when someone posts an update on Facebook that asks people to post their “biggest pet peeve” they’ll get HUNDREDS of responses? Why do that?? Why inspire a conversation of negativity? […]
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