Author: rockthecast

Leading with Core Values

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Leading with Core Values

Leading with Core Values (interviewconnections.com/values)

 

Jess and Margy are the co owners of Interview Connections, the first and leading podcast booking agency. This is the podcast all about podcast guesting and how to leverage podcast interviews in your marketing strategy. 

In this episode of Rock the Podcast, Jess and Margy talk about the core company values at Interview Connections and how they will help you as a podcast guest.

Join our free Facebook group, Guest Expert Profit Lab now by going to InterviewConnections.com/Group or searching Facebook for Guest Expert Profit Lab. 

Systems for Before and After Your Recording

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Systems for Before and After Your Recording

Jess and Margy are the co owners of Interview Connections, the first and leading podcast booking agency. This is the podcast all about podcast guesting and how to leverage podcast interviews in your marketing strategy. 

In this episode of Rock the Podcast, Jess and Margy give you actionable tips on what to do before and after you are interviewed on a podcast as a guest expert to maximize your relationships with the hosts of the podcast. 

Join our free Facebook group, Guest Expert Profit Lab now by going to InterviewConnections.com/Group or searching Facebook for Guest Expert Profit Lab. 

Why Consistency and Momentum is Critical for Podcast Guesting

 

Download Link | Apple Podcasts | Stitcher Radio | Google Play | iHeart Radio

Why Consistency and Momentum is Critical for Podcast Guesting

Jess and Margy are the co owners of Interview Connections, the first and leading podcast booking agency. This is the podcast all about podcast guesting and how to leverage podcast interviews in your marketing strategy. 

In this episode of Rock the Podcast, Jess and Margy talk about the importance of appearing on podcasts as a guest expert consistently. They also discuss the value of appearing on small, medium and large shows and what opportunities arise when you build on the momentum of getting booked on a podcast every single week.

Join our free Facebook group, Guest Expert Profit Lab now by going to InterviewConnections.com/Group or searching Facebook for Guest Expert Profit Lab. 

How to Get Yourself Booked on Podcasts

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Expectations of Podcast Guesting

Jess and Margy are the co owners of Interview Connections, the first and leading podcast booking agency. This is the podcast all about podcast guesting and how to leverage podcast interviews in your marketing strategy. 

In this episode of Rock the Podcast, Jess and Margy talk about how to identify and get booked on the right podcasts for you, and the one thing you need to do FIRST to be successful with your podcast guesting strategy. 

Join our free Facebook group, Guest Expert Profit Lab now by going to InterviewConnections.com/Group or searching Facebook for Guest Expert Profit Lab. 

Expectations of Podcast Guesting

Download Link | Apple Podcasts | Stitcher Radio | Google Play | iHeart Radio

Expectations of Podcast Guesting

Jess and Margy are the co owners of Interview Connections, the first and leading podcast booking agency. This is the podcast all about podcast guesting and how to leverage podcast interviews in your marketing strategy. 

In this episode of Rock the Podcast, Jess and Margy talk about what you should expect from the podcast guesting strategy, and how your expectations could be the biggest barrier to your success.

Join our free Facebook group, Guest Expert Profit Lab now by going to InterviewConnections.com/Group or searching Facebook for Guest Expert Profit Lab. 

High End Networking with Hosts

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High End Networking with Hosts

In this episode of Rock the Podcast, Jess and Margy talk about one of the biggest benefits of getting interviewed on podcasts which is high end networking opportunities with podcast hosts.

Some of their top tips include:

  • Respond promptly to their interview invitation
  • Show your gratitude and tell them how you will promote your interview
  • Get connected with them on social media
  • Send a gift to them in the mail
  • Ask the host to clarify their target audience and ask how you can make this a great interview for them and their listeners

Resources mentioned:

It Factor (Affiliate link)

Influence 2019

Chris Dayley Case Study

Peter Lang’s interview with LuAnn Nigara 

Ready to get booked on podcasts? Reach out to us today! 

How to Clarify your Message and Positioning with Kelly O’Neil

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How to Clarify your Message and Positioning with Kelly O’Neil

In this episode, we interview Kelly O’Neil, a good friend who we met through Ali Brown’s Premier Group.

Kelly shares what Profit-ology is and what questions you should answer before marketing your services.

Connect with Kelly online at https://kellyoneil.com/

Email Kelly at VIP@kellyoneil.com and ask about her profitable positioning workshop!

If you’re ready to get booked as a guest on podcasts, go to https://interviewconnections.com/apply/

Selling to Corporate Companies with Jess Lorimer

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Selling to Corporate Companies with Jess Lorimer

In this episode of Rock the Podcast, Jessica interviews Jess Lorimer.

Jessica Lorimer launched her business, Smart Leaders Sell, in 2014 and rocketed it to a multi-six figure coaching and consultancy business in less than 3 years. She was ideally placed to share her experience after a corporate career as one of the industry’s highest performing sales people, with a stack of company awards to show for her success.

You can check out Jessica online at https://jessicalorimer.com/home

IC053: The Value of Small, Medium and Large Podcasts

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IC053: The Value of Small, Medium and Large Podcasts

In this episode of Rock the Podcast, Jess and Margy address a trend they’re seeing with many entrepreneurs who are investing in a podcast interview strategy: only wanting to appear on top-ranked shows with huge audiences.

There is value in appearing on large podcasts, mid range shows and small/new podcasts and in this episode, Jess and Margy will talk about what that value is.

Links mentioned:

Stacey Brown Randall case study 

Stacey’s interview on EntreArchitect 

Jessica’s interview on B2B Revenue Leadership 

Case study with Tanya Conner-Green

Moz

To learn more about our services, visit InterviewConnections.com/apply!

How Eric Brotman got a 400% Return on Investment with his Podcasting Strategy

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About Eric

Eric D. Brotman, CFP®, AEP®, CPWA® is passionate about providing investment, retirement, estate, insurance, and comprehensive financial planning services to families, professionals, executives, and business owners. He began his financial planning practice in Baltimore in 1994, and founded Brotman Financial Group in 2003.  Eric is a champion for financial literacy education and volunteers for Junior Achievement of Central Maryland and the Eastern Shore.

Eric’s most recent book, Retire Wealthy: The Tools You Need to Help Build Lasting Wealth – On Your Own or With Your Financial Advisor, was published in 2014 by AuthorHouse.

He appears regularly on television on 11 News Sunday Morning on WBAL in Baltimore, and was interviewed by WMAR Baltimore / ABC2 News on a segment regarding the effects of Brexit for investors.

Eric was named as one of the “Maryland Power Players” by The Gazette of Politics and Business in 2010 and one of the “Very Important Professionals” by The Daily Record in 2011.

Goals for Podcast Interviews:

Eric met Jessica and Margy at FinCon 2017 where they were exhibiting for Interview Connections. At the time, he literally didn’t even know what a podcast was but he had a goal to expand his brand and ‘move the needle’ in his business.

Strategy:

Eric began his podcasting journey by appearing as a guest expert on a couple dozen leading finance and business podcasts in 2017.

In 2018, he flew to Providence, RI for a VIP Strategy Day with Interview Connections owners, Jessica Rhodes and Margy Feldhuhn to map out the launch of the second phase of his podcasting journey; hosting the show, Don’t Retire, Graduate!

Jessica and Margy worked with Eric to map out a strategy so his interview appearances on other shows, and his own podcast would ultimately lead to more clients in his financial planning firm in Baltimore, Maryland.

Results:

Eric has seen a 400-500% return on his investment with Interview Connections. One of his podcast interview appearances went viral and led to over 20 new clients in his firm.

Eric has also added over 2000 people to his email list by creating a landing page with a specific lead magnet that Jessica and Margy helped him create at his VIP Strategy Day in Providence.

 

To learn more about how you can work with Jessica and Margy privately for a VIP Strategy Day, emailguestexpert@interviewconnections.com.

To listen to Eric’s podcast, visit DontRetireGraduate.com